How to Make Sure You Engage Your Customer and Give Them a Valued Experience

Your customers are important to you. They are your business. So how do you make sure you engage your customer and give them a valued experience? Good question! You need to layer your customer’s experience, but how do you do that? The best way is to build social objects that create a sense of community …

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Fixing the Gap Between Customer Needs and Delivery by Prioritizing Customer Satisfaction

Too often, the customer makes their purchase, and then the delivery is scheduled and occurs, but there is little or no more contact with the client. The customer experience becomes nil, nonexistent. This is not acceptable. There must be online customer engagement before the sale, during the sale, and after the sale. How do you …

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Focus on the Right Channel to Optimize Online Customer Engagement

Establishing the right channel for your business to excel in online customer engagement involves having the right message at the right time for each customer segment. Customers like to engage in different ways. Some prefer social media channels like Facebook while others prefer email. Test your market and determine what will work best for your …

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